Friday, February 27, 2015

According To CMOs This Is Priority #1 For Consumers In 2015

Duke University’s Fuqua School of Business recently released its latest iteration of its CMO Survey. They've been doing it twice a year since 2008. Among the many findings on a wide array of topics was the response to the question to CMOs to identify in their minds what they think will be most top of minds for consumers in 2015. Their choices were:

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