The We:eX Brand, Like Jerry Seinfeld and Steve Jobs, Uses Observation of Human Behavior to Succeed

So there I was, in the audience sharing the experience of watching two exceedingly attractive people, in exceedingly attractive underwear, about to engage in some very interesting foreplay. No, it was not Fifty Shades of Grey, but an award-winning ad for Fundawear, wearable and, suffice it to say, interesting technology