A 300% growth rate in one year may seem like a blessing for a small business, but when Joe Baker and his partners started Ole Smoky Moonshine, they knew little about the alcohol industry, and even less about running a commercial distillery. Within its first year, jars of Ole Smoky were filling Wal-Mart’s shelves. Baker says their small staff worked 24-hours a day to keep up with the incredible and unexpected demand. Though they avoided crashing and burning, Baker says those early, yet successful days weren’t easy.
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